Digital Marketing & Content Creation — Grow Anything

By the end

What you'll build

• Write hooks, captions and copy that stop the scroll
• Plan SEO, social calendars, Meta and Google ads hands-on
• Read funnels, ROAS and email metrics like a growth marketer
• Ship a full 30-day campaign with AI-generated creative

Curriculum

What's inside

8 modules · 51 lessons

1. 01

   How Attention Works

   5 lessons
   • Attention Is the Currency
   • Marketing Words Decoded: 10 Termsflashcard sr
   • The First 2 Seconds
   • Attention Check: Quizquiz
   • The Ad That Got Youwriting lab
2. 02

   Content & Copywriting

   6 lessons
   • AIDA: The 100-Year-Old Formula
   • Hook Gym: 5 Hooks, 1 Boring Productprompt lab
   • Diwali Caption Lab: Survive the Scrollprompt lab
   • Copy Concepts Drillfill blank
   • Design the Diwali Poster with AIimage lab
   • + 1 more lesson
3. 03

   SEO That Works

   5 lessons
   • Search Intent Beats Keywords
   • Keyword Map for a Pune Bakeryprompt lab
   • Title, Meta and Outline: Win the Clickprompt lab
   • SEO Intent Drillfill blank
   • Search Intent Check: Quizquiz
4. 04

   Social & Video

   5 lessons
   • Platforms Are Neighbourhoods: What Works Where
   • Build a 30-Day Calendar Meera Can Actually Surviveprompt lab
   • Beat the Skip: Title, Thumbnail, First 15 Secondsprompt lab
   • Generate Your Thumbnail: From Concept to Imageimage lab
   • Quiz: Neighbourhoods, Algorithms and Showing Upquiz
5. 05

   Paid Ads

   6 lessons
   • Renting Attention: The Three Dials of Paid Ads
   • Face the Auction: A ₹5,000 Meta Ad for Kabirprompt lab
   • Message Match: Win the Desperate Google Searchprompt lab
   • ROAS Reality Check: Did the Ad Make Money?spreadsheet lab
   • Speak Fluent Ads: The Vocabularyfill blank
   • + 1 more lesson
6. 06

   Email & Analytics

   11 lessons
   • Email: The Only Audience You Own
   • Prompt Lab: The Welcome Sequence That Survives Anayaprompt lab
   • Chart Lab: Find the Leak in the Funnelchart lab
   • Spreadsheet Lab: Calculate Your CTRspreadsheet lab
   • Quiz: Email & Analytics Essentialsquiz
   • + 6 more lessons
7. 07

   Capstone — The 30-Day Campaign

   6 lessons
   • The Brief: Meera Ceramics
   • D1: Positioning, Persona, Promiseprompt lab
   • D2: The 4-Week Content Calendarprompt lab
   • D3: The Paid Campaign and the Email Sequenceprompt lab
   • D4: The Hero Creativeimage lab
   • + 1 more lesson
8. 08

   Get Hired — Your Marketing Career

   7 lessons
   • What the Job Actually Is
   • Tools of the Trade
   • Words Recruiters Use: Flashcardsflashcard sr
   • The Skills Assessmentprompt lab
   • Your X-to-Y Case Studyprompt lab
   • + 2 more lessons

The shape of it

How this course works