Change Management: Leading Change People Will Actually Follow

By the end

What you'll build

• Diagnose readiness for a change using five evidence-based questions before making any announcement.
• Build a cost ledger naming what each affected group pays in money, time, status, competence, relationship or certainty.
• Separate the technical change from the human transition, and name what specifically ends for each group in their own units.
• Map stakeholders by influence over others' behaviour and by personal loss, and choose the right first move for each quadrant.
• Choose honestly between telling, consulting and co-designing, and apply the three-question test that distinguishes real consultation from theatre.
• Write and deliver a case for change that survives being repeated accurately by a tired, unconvinced manager.
• Design a pilot with written questions, non-volunteer users, realistic support and stopping rules decided in advance.
• Sequence a rollout in waves with a published date on which the old way stops being available.
• Protect people through the performance dip using a published prediction, named load reductions, a temporary measurement change and a written stopping rule.
• Measure adoption on a five-rung ladder rather than counting announcements, and make the new way the default so it survives your attention moving on.

Curriculum

What's inside

7 modules · 48 lessons

1. 01

   Why Change Efforts Stall

   7 lessons
   • Start Here: What This Course Is and Is Not
   • The Change We Will Follow All the Way Through
   • Resistance Is Usually Rational
   • Six Ways a Change Quietly Dies
   • The Cost Ledger: What Each Person Payswriting lab
   • + 2 more lessons
2. 02

   Endings Before Beginnings: The Human Transition

   7 lessons
   • Two Changes Inside Every Change
   • Endings: Naming What People Lose
   • Marking an Ending Without Making It a Funeral
   • The Neutral Zone: The Awkward Middle Nobody Plans For
   • Loss Audit for Your Own Changewriting lab
   • + 2 more lessons
3. 03

   Diagnose Before You Announce

   7 lessons
   • Readiness: Five Questions Before You Say a Word
   • Stakeholder Mapping by Influence and by Loss
   • A Worked Map, and the Conversation That Changes It
   • Your Stakeholder Mapwriting lab
   • Telling, Consulting, Co-Designing: Choose Honestly
   • + 2 more lessons
4. 04

   The Case for Change, Said Many Times

   7 lessons
   • A Case That Survives Being Repeated by Someone Who Does Not Care
   • Drafting the Case Twice: The Board Version and the Depot Version
   • Your Case for Changewriting lab
   • Over-Communicating Without Spamming
   • Sentences That Survive Repetitionsentence builder
   • + 2 more lessons
5. 05

   Pilots, Pace and the Dip

   7 lessons
   • What a Pilot Is Really For
   • Design Your Pilot in Six Lineswriting lab
   • Big Bang and Boiling the Frog: Two Ways to Fail
   • Who Goes First, and Why
   • Check: Pilots and Pacequiz
   • + 2 more lessons
6. 06

   Managers, Quiet Resistance and Public Opposition

   6 lessons
   • Middle Managers Are the Transmission Layer
   • What a Manager Needs Before They Carry Your Message
   • Surfacing Quiet Resistance Instead of Driving It Underground
   • Rehearsal: The Objection Nobody Said Out Loudinterview lab
   • When a Respected Person Opposes You in Public
   • + 1 more lesson
7. 07

   Making It Stick, Stopping Well, and Your Change Plan

   7 lessons
   • Measuring Adoption, Not Announcements
   • Making the New Way the Default
   • Reversing a Change Without Humiliating Anyone
   • Change Fatigue: The Fifth Change in Three Years
   • Capstone Part 1: Your Change Planspeech template
   • + 2 more lessons

The shape of it

How this course works