English · Science & Technology
analytics
/ˌæn.əˈlɪt.ɪks/
[/ˌæn.əˈlɪt.ɪks/]
data analysis
Advancednoun
Definition
The systematic analysis of data to discover patterns and inform decisions.
Example
Web analytics showed exactly which pages visitors abandoned before completing a purchase.
Web analytics showed exactly which pages visitors abandoned before completing a purchase.
Etymology
From Greek 'analytikos'; the modern data sense grew with computing.
How & Where It’s Used
Used in marketing, business intelligence, and web management.